NAIT’s Professional Development for Personal Fitness Trainers is designed to help certified trainers expand beyond programming expertise and strengthen the business, marketing, and safety skills essential for long-term success. These targeted continuing education courses support trainers in building a resilient, growth-focused practice in today’s competitive fitness landscape. 

Courses focused on digital marketing and online presence help trainers develop practical strategies to attract and retain clients, leverage social media effectively, and position their services in a crowded marketplace. Entrepreneurial and business-focused learning enhances skills in branding, client acquisition, service diversification, and sustainable practice management—empowering trainers to operate confidently as independent professionals or studio owners. 

Complementing business development, emergency response and safety training strengthens preparedness in critical situations. By enhancing first aid knowledge, risk awareness, and response protocols, trainers improve client safety while reinforcing professional credibility and duty of care. 

Together, these offerings equip Personal Fitness Trainers with the tools to grow their brand, diversify revenue streams, and deliver safe, high-quality service. With flexible delivery and practical application, NAIT’s professional development pathway supports both career advancement and business sustainability in the evolving health and wellness industry.

Courses

BFND 510 - Creating a Business Model
BFND 515 - Small Business and the Law
BFND 520 - Working with the Canada Revenue Agency
BFND 525 - Designing a Marketing Plan
BFND 565 - Human Resource Planning
CCTD 110 - Adobe Photoshop Level I
CCTD 136 - Introduction to Digital Video
CCTD 137 - Lighting and Sound for Digital Video
CCTD 138 - Editing Video
CCTD 139 - Digital Video Project
CCTD 216 - Visual Design Level I
CCTD 281 - Digital Camera Basics
CCTD 282 - RAW Editing Using Adobe Lightroom
CCTD 283 - Getting the Most Out of Your Digital Camera
CCTD 284 - Photographic Editing Introduction
CCTD 285 - Photographic Editing Intermediate
CDMK 101 - Digital Marketing Professional
CDMK 102 - Search Engine Optimization (SEO) Track
CDMK 103 - Social Media Marketing Track
CDMK 104 - Content Marketing Track
CDMK 105 - Digital Marketing Essentials Track
CDMK 106 - Paid Search Marketing Track
CITC 815 - Cultural Intelligence (CQ)
CITC 916 - Equity, Diversity, and Inclusion
CITC 917 - Building Inclusivity Into Your Organization
CITC 918 - Human Rights in an Equity, Diversity, & Inclusion (EDI) Space
CITC 920 - Biases and Microaggressions
CITC 928 - Allyship in the Workplace
CITC 929 - Racial Equity: Strategies for Organizations
CPRS 500 - Intermediate First Aid
CPRS 900 - Mental Health First Aid - Essentials
IPHE 201 - Professionalism and Ethics for Healthcare Professionals
MHAW 100 - Mental Health and Well-Being
OHSC 150 - WHMIS 2015
OHSC 160 - Health & Safety Orientation
OHSC 162 - Health & Safety for Supervisors
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